However, as a store, you might have both short-term goals and long-term goals. Okay, so this one isn’t online, but it’s worth considering. A temporary physical space is one relatively low-risk way to expands your customer base and gain some insights into who what sells and why. Design By Humans is an online store offering T-shirts, phone cases, prints, mugs and more with designs from over 15, 000 global designers. Describing itself as a “community” of passionate artists and customers, you upload your designs and the site handles the logistics of payments, printing items, shipping orders and so on. INPRNT is a moderated gallery with a submission process. First, sign up for an INPRNT account and submit three of your best pieces for review.
Amazon is one of the biggest players in its field, so there may be thousands of other sellers that your business will have to compete with. The best thing about online marketplaces is that users don’t use them to search for a specific brand – they use them because they’re looking for a specific product. This raises your chances of attracting new and unique customers because the likelihood of them ‘discovering’ your business is increased. Being a worldwide trusted brand, Amazon gives businesses the chance to expand their offerings into different markets. Here’s a look at some of the pros and cons of selling on Amazon. So , how come all ecommerce business owners aren’t jumping at the chance to utilise Amazon as their main marketplace?
That submission is then voted on by artists already on the site. Once the submission is approved, the new member’s account is automatically upgraded to an artist account and you can upload work to your gallery for sale straight through the site. The service works on a no-commission basis, and there’s a free plan that gives you an online gallery with up to 15 images. There’s also a paid-for version that gives you more images and a professional-looking website.
Alibaba, on the other hand, will often provide the prices for purchasing large quantities of a product. According to bloomreach, shoppers start their product searches two times more often on Amazon than on Google. It would be difficult for anyone to deny the benefits of having your products available on Amazon. You’re shop is online, so you’re probably aware that marketing is a huge element of running a successful business on the internet. And because the internet is vast, helping customers find your website cab be tough work.
The Trusted Shops Trustmark, for example, offers consumers a 30-day money-back guarantee. As the most recognised e-commerce trustmark in Europe, it can help eliminate any doubts your potential customers may have about buying from an unknown shop. As you can see, there are plenty of advantages to selling on marketplaces like Amazon. That also means that there are plenty of lessons to take from these e-commerce giants as well. With the exception of Alibaba, most of these marketplaces are targeting single consumers for single purchases. Normal marketplaces will therefore give prices on single products.
A survey by UK ecommerce business owners showed that only 20% deemed Amazon as the key marketplace for 2019, with 46% choosing their own websites. Besides reviews, having a trustmark displayed on your page can be a big trust builder for your online store.
There aren’t any ‘others viewed this’ or ‘today’s deal’, because the site user will solely be exposed to only your products. So, there are pros and cons of using Amazon as a marketplace, but before you make your mind up, let’s take a look at the pros and cons of using your own website as your go-to selling platform. By signing up to a marketplace, you must abide by its rules. This means that you have very limited means to showcase your brand presence. A no-brainer when it comes to Amazon is that the competition will be sky-high.